What differences are apparent among the dual-process models and the Unimodel of persuasion

QUESTIONS

1. What differences are apparent among the dual-process models and the Unimodel of persuasion

2. How does receiver involvement impact the role-played by credibility

3. Crease advertising for a collectivistic culture and individualistic culture

4. What advice you would give to a CEO based on expectancy violations theory
INSTRUCTIONS: You are expected to answer each question in at least 3 well-structured and developed paragraphs, and each paragraph should comprise at least 6-8 sentences. As you develop your answers, you should focus on making numerous references to concepts, terms, and ideas discussed in the textbook and discussion board assignments. Grammar and punctuation will also be evaluated.

Disc 2499

Contributed Capital & Treasury Stock

1. The Contributed Capital section of Shareholders Equity of the financial statement usually includes the capital stock and additional paid in capital.  Discuss the FASB rationale for requiring additional disclosures regarding capital stock and additional paid in capital

2. Accounting for Treasury Stock:  What are treasury stocks?  Why would a Corporation want to buy back its stock?  Discuss the Cost Method and the Par Value Method for accounting for Treasury Stock.

3. Case C15-8: Compensatory Share Option Plans: Prepare a memo that explains the issues involved in the terms used in this plan.  Discuss the accounting for the terms of this type of compensatory share option plan.